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✓ SoldEmpire FlippersEmpire FlippersDisplay AdvertisingHome, Design, Lifestyle

$6.6K Per Month Display Advertising Site in the Home Niche

First seen Sep 5, 2026 · last checked 3 hours ago

Empire FlippersOpen at Empire Flippers ↗
Asking price
$231,488
Annual profit
$71,232
Annual revenue
$79,512
Profit multiple
3.25x
Monthly profit
$5,936
Age
13 yrs

Confidence in this listing

Enough published and consistent to be worth a call.

92/100

What is documented
  • Broker-verified figures
  • Profit figure published
  • Figures are internally consistent
  • Net margin 90%
  • Trading for 13 years
  • Tracked here for 1 month(s)
What to ask about

Nothing missing or contradictory.

This scores the paperwork, not the business. Empire Flippers: broker-verified figures. Always verify the figures with the seller before making an offer.

Overview

Created in August 2006, this content site operates within the home,design, and lifestyle niches, providing readers with engaging content that ranges from interior design tips to lifestyle advice. The site generates revenue primarily through display advertising, complemented by affiliate links and Amazon Associates. One of the key strengths of the business is its excellent traffic diversification, with the top three pages accounting for only 8% of total traffic, indicating a wide interest across its content. Another major asset is the highly engaged email list (10K+ subscribers) and social media following (600K+ followers), which not only enhances direct communication with its audience but also drives significant traffic to the site. The site's owner dedicates 5-10 hours per week to activities such as sending daily newsletters, discussing content creation with a Virtual Assistant, and maintaining an active social media presence. The Virtual Assistant creates 2 new blog posts each week and occasionally the owner will write content but this is not frequent. Display Advertising via Raptive accounts for 80% of revenue, 14% from Amazon Associates, and the remaining 6% from Affiliates. Traffic sources are well-diversified, with organic social media (primarily Pinterest) driving 36.58%, direct traffic (largely from email marketing) at 27.29%, and organic search contributing 19.29%. The site’s SemRush author score of 28, along with an organic backlink profile, indicates solid search engine authority and the potential for continued growth in organic reach. This combination of engaged readership, diversified traffic sources, and a balanced revenue stream presents a stable platform poised for further development in the thriving design and lifestyle sector. *Raptive requires a minimum of 100,000 pageviews per month for the first/main website in order to be accepted into their program. If a Buyer’s Raptive application is not approved during the migration process, they have the option to move forward with a different ad network or reverse the deal. **This business doesn't qualify for SBA.

Price & status history

  1. ListedSep 5, 2026

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