$9.3K Per Month Display Advertising Site in the Beauty Niche
First seen Sep 5, 2026 · last checked 3 hours ago
- Asking price
- $336,010
- Annual profit
- $106,104
- Annual revenue
- $111,096
- Profit multiple
- 3.17x
- Monthly profit
- $8,842
- Age
- 7 yrs
Confidence in this listing
Enough published and consistent to be worth a call.
92/100
- What is documented
- Broker-verified figures
- Profit figure published
- Figures are internally consistent
- Net margin 96%
- Trading for 7 years
- Tracked here for 1 month(s)
- What to ask about
Nothing missing or contradictory.
This scores the paperwork, not the business. Empire Flippers: broker-verified figures. Always verify the figures with the seller before making an offer.
Overview
This listing is for a display advertising business created in November 2018 in the beauty niche. The WordPress site provides informative articles on a specific grooming style for women. Traffic is well-diversified, with the top 3 pages making up less than 10% of total traffic. The site ranks well on very high volume keywords and has experienced significant growth in traffic over the last 12 months. The business requires minimal effort from the Seller to maintain. The business earns 100% of its income through Mediavine display ads. The top three traffic channels include social media (63.72%), direct (13.16%), and Facebook paid ads (11.37%). Traffic comes mainly from the US (67.58%), the UK (5.26%), and Canada (5.19%). The Seller spends 3 hours per week publishing content and assigning work to 2 freelance writers who produce all the content for the site. Expanding the site to include content aimed at men could help a Buyer gain access to a larger audience. The site also includes a directory of ~300 niche-related service providers in the US. This directory has the potential to be monetized in the future. The business has a Pinterest account with ~100k followers that brings in ~63% of the site's total traffic. The business also has a Facebook account with ~3k followers and an Instagram account with ~4k followers. A buyer could consider diversifying traffic channels by optimizing the site for organic search traffic. Creating and monetizing an email list could be a growth opportunity for a Buyer to pursue. A Buyer could also diversify revenue through Amazon Associates by adding affiliate links to product reviews. *The Seller owns 2 unrelated websites that redirect a small amount of traffic to the site. The Seller intends to maintain these links following the sale.
Price & status history
- ListedSep 5, 2026
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