Scalable multi-channel electrolyte brand delivering recurring wellness hydration
First seen Sep 5, 2026 · last checked 19 minutes ago
- Asking price
- $2,300,000
- Annual profit
- $738,737
- Annual revenue
- $2,807,643
- Profit multiple
- 3.10x
- Monthly profit
- $61,561
- Age
- 2 yrs
Confidence in this listing
Enough published and consistent to be worth a call.
75/100
- What is documented
- Profit figure published
- Figures are internally consistent
- Net margin 26%
- Trading for 2 years
- Tracked here for 1 month(s)
- What to ask about
- Listed through a marketplace, figures as supplied
This scores the paperwork, not the business. Acquire: listed through a marketplace, figures as supplied. Always verify the figures with the seller before making an offer.
Overview
This lean, multi-channel DTC brand operates in the high-growth functional wellness category, offering premium electrolyte supplements for hydration, recovery, and daily energy. With a China-based manufacturer, 3PL fulfillment in the UK and UAE, and a sub‑15 hour weekly workload, the business runs efficiently across three markets. Driven by Meta, Google, Amazon, and 32.5% organic revenue, the brand has a 21% repeat rate, 40,000+ email subscribers, and ~$50K subscription MRR. Unit economics are strong (LTV/CAC ~2.9x; 25% net margin). Key Highlights ✅ $2.8M TTM revenue; $738.7K TTM profit ✅ 26% net margin; $40 AOV; $26 CAC ✅ ~$50K+ billed MRR; 21% repeat rate ✅ 32.5% organic revenue; 40,000+ email database ✅ Operates UK (90%), UAE (8%), US (2%) ✅ $60K inventory; 4–6 week lead time; no MOQs ✅ Clear levers: TikTok Shop, US/Canada retail, retention flows, new SKUs ✅ Launched Feb 2024; fully documented, transferable systems
Price & status history
- ListedSep 5, 2026
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