Latona's alternatives
Looking for an alternative to Latona's? One of the older brokerages in the space, Latona’s handles cash-flowing digital assets: content sites, eCommerce, SaaS and domain portfolios, typically from five to seven figures. Below are the other 34 marketplaces and brokers where online businesses are bought and sold. Acquisiteur tracks all of them in one feed, so you can compare listings across every one at once instead of checking each site — including Latona's itself.
The 34 best Latona's alternatives
SideProjectors
marketplace11,457 liveThe flea market of the ecosystem: side projects, unfinished apps, small tools and micro-startups, mostly under $10K and often under $1K. Figures are self-declared and many listings have no revenue at all, which is exactly the point: it is where developers sell experiments. For buyers hunting a base to build on rather than cash flow to collect.
Flippa
marketplace6,351 liveThe open marketplace: anyone can list, from $500 side projects to eight-figure companies, and tens of new listings arrive daily. Figures are seller-declared, so the spread between asking and reality can be wide, but the volume means real bargains surface weekly for buyers willing to do their own diligence. Auctions and classified formats both run. Bring scepticism and move fast.
IndieMaker
marketplace1,850 liveA marketplace for indie makers selling side projects, micro-SaaS, communities and domains, mostly at four figures and below. Listings are informal and fast-moving, with makers often open to quick negotiated exits. Like SideProjectors, it is less about cash flow and more about buying a head start on something you intend to build.
Acquire
marketplace1,149 liveThe default marketplace for startup acquisitions. Acquire (formerly MicroAcquire) specializes in SaaS and app businesses sold founder-to-founder, with standardized metrics, a slick data room and a buyer pool that moves quickly. Listings skew toward products with real MRR but modest scale. Good deals go under offer in days, so saved searches and fast alerts matter more here than anywhere.
BusinessesForSale.com
marketplace528 liveOne of the largest global business-for-sale classifieds, spanning every category from restaurants to software. Its online-business section carries steady volume with wide quality variance and many international listings the specialist platforms never see. Figures are seller-declared. Useful for breadth, and for finding offline-adjacent digital businesses like established service companies.
Microns
marketplace410 liveA curated marketplace for micro-startups, mostly SaaS and tools under $50K, sold founder-to-founder without brokers. Listings are compact but standardized (MRR, tech stack, reason for sale) and a newsletter announces each batch. Deals are small enough to buy outright and big enough to matter. A good hunting ground for technical buyers wanting their first product.
DealStream
marketplace359 liveA long-running business-for-sale network (formerly MergerNetwork) listing companies across every sector, including a steady flow of internet businesses, eCommerce operations and digital services. Listings come from brokers and owners worldwide with wide variance in detail. Valuable for reach: deals surface here that never appear on specialist platforms.
Empire Flippers
marketplace185 liveThe largest curated marketplace for online businesses. Empire Flippers vets every listing, verifies the financials and manages the migration, which is why its deals carry published profit figures you can largely trust and price at the top of the market. Inventory runs from six-figure content sites to eight-figure eCommerce brands. The natural first stop for funded buyers who value verification over bargains.
TrustMRR
marketplace155 liveA marketplace for small SaaS with an emphasis on verified metrics: MRR connected through Stripe rather than pasted into a form. Listings are compact, mostly under $100K, and the verification badge does real work in a segment where declared revenue is the main risk. A useful complement to Acquire and Microns at the micro-SaaS end.
Transworld
broker139 liveOne of the largest traditional business brokerages in the world, whose listings include a growing digital and eCommerce section alongside main-street businesses. Process is classic M&A brokerage with NDAs and advisor calls. The place where established, often bricks-adjacent online businesses surface, priced and packaged the way offline buyers expect.
Baton
broker106 liveA marketplace for small-business M&A that brings tech-platform mechanics to main-street and digital deals: standardized financials, valuations and guided closing. Its online-business inventory sits alongside service and local businesses, often with SBA-financeable profiles. Interesting specifically for buyers open to durable, unfashionable businesses with real books.
Motion Invest
marketplace86 liveThe specialist for content sites, especially at entry level. Motion Invest buys and sells niche sites outright, verifies traffic and earnings itself, and prices most inventory between four and low six figures. Its no-auction, first-come model means good listings disappear within hours of the email going out. The cleanest on-ramp for a first content-site acquisition.
Website Closers
broker70 liveA high-volume US brokerage focused on eCommerce, Amazon and digital service businesses from the high six figures into nine-figure territory. Website Closers packages seller financials into detailed marketing documents and runs a traditional broker process: enquiry, NDA, calls. Expect negotiable pricing and thorough deal support. The inventory leans larger and more operational than the marketplace platforms.
Quiet Light
broker58 liveA brokerage run by entrepreneurs who have sold their own businesses. Quiet Light handles mid six-figure to eight-figure deals across SaaS, eCommerce and content, with detailed interview-based listing packages that read like real diligence documents. Fewer listings than the big marketplaces, but a high signal ratio and advisors who pick up the phone. Best for serious buyers with a mandate.
Investors Club
marketplace53 liveA membership-based marketplace for content and affiliate sites with due diligence done in-house before listing. Investors Club publishes deep data on each deal (traffic, backlinks, earnings verification) to members, and charges no buyer-side success fee. Inventory is smaller but pre-filtered. Suits buyers who want marketplace convenience with diligence closer to a broker.
SellerForce
broker48 liveA brokerage from the Website Closers family focused on smaller deals: Amazon stores, eCommerce brands and digital businesses typically under the half-million mark. The process is broker-led with prepared packages, and the inventory gives sub-$500K buyers access to the operational deal flow the parent brokerage runs at larger sizes.
Money Nomad
marketplace46 liveA smaller classifieds-style marketplace listing online businesses across models: content, eCommerce, SaaS and services. Listings are seller-written with light vetting, inventory rotates steadily, and pricing skews toward accessible five-figure deals. Worth including in a saved search precisely because fewer buyers watch it, which is where mispriced listings live.
Acquisitions Direct
broker45 liveA brokerage listing established eCommerce, Amazon and content businesses, generally from the low six figures up. Acquisitions Direct runs a traditional process with prepared marketing packages and seller financials, plus direct broker contact throughout. Inventory is modest in count but skews toward operating businesses with history rather than flipped assets.
FIH
broker43 liveFlipping websites is the oldest trade in this market, and FIH (Flipping Income Hub) lists content sites, blogs and small eCommerce assets at entry-level prices with quick, informal deals. Figures are seller-declared and diligence is on you, but the turnover is fast and the occasional underpriced site rewards the watchful.
App Peak
broker41 liveA marketplace focused on mobile app sales at accessible price points, from hobby apps to portfolios with steady ad revenue. Listings include store metrics and revenue screenshots, and transfers move through developer-account handoffs the platform understands well. A complement to App Business Brokers at the smaller end of the app market.
DotMarket
marketplace33 liveThe leading French marketplace for digital businesses: content sites, eCommerce and SaaS serving francophone markets, with in-house valuation and diligence support. Listings publish verified revenue and the team manages transfer end to end. The essential source for French-language deal flow, which anglophone platforms barely touch.
Merge
broker30 liveA curated marketplace for SaaS and digital product acquisitions, connecting vetted sellers with registered buyers. Listings publish standardized metrics and the platform coordinates intros, diligence and escrow. Inventory sits between the micro-marketplaces and the brokers: real revenue, founder-led sales, prices from five to low seven figures.
App Business Brokers
broker29 liveA niche brokerage dedicated to mobile apps and app portfolios: iOS, Android and cross-platform, monetized by ads, subscriptions or purchases. Listings carry download and revenue data most general brokers cannot interpret, and the buyer pool understands store mechanics. The place to look when the acquisition thesis is specifically apps.
LetterTrader
marketplace29 liveThe specialist marketplace for newsletters: subscriber lists, open rates and revenue by sponsorship or paid tiers, priced from a few thousand dollars to six figures. Listings include the engagement data a newsletter buyer actually needs. Thin inventory but almost no overlap with the general marketplaces, which makes it worth its slot in a saved search.
IndieExit
marketplace24 liveA micro-marketplace where indie hackers list small projects and micro-SaaS for direct sale: compact listings, founder-to-founder terms and prices mostly in the four-figure band. Deal flow is thin but distinctive, skewing toward developer tools and niche utilities that bigger platforms would never carry.
Ecomswap
marketplace18 liveA marketplace for buying and selling eCommerce stores, from starter Shopify builds to established brands. Listings carry standardized revenue and traffic data with escrow-backed transfers. Inventory skews toward accessible price points, making it a practical complement to the brokers for buyers assembling a first eCommerce position.
Niche Investor
marketplace11 liveA boutique brokerage (formerly Niche Website Builders’ marketplace) focused on content and affiliate sites in the four-to-six-figure range, with hands-on deal support. Listings include earnings verification and traffic screenshots, and the team walks both sides through transfer. A sensible middle ground between open marketplaces and the big brokers for content-site buyers.
ExitBid
marketplace11 liveA newer auction-style marketplace for online businesses where sellers set reserves and buyers bid within a window. Listings span content, eCommerce and SaaS at accessible prices. The auction format occasionally produces genuine bargains when a listing draws thin attention, which is precisely what an aggregator alert is for.
Ecom Brokers
broker9 liveA UK-based brokerage specialized purely in eCommerce: Shopify brands, Amazon businesses and multi-channel retailers, with financials prepared by an in-house team that came from accounting. Strong on European deals the US platforms underserve. Best for buyers who want eCommerce-literate deal support on either side of the Atlantic.
Website Properties
broker9 liveA veteran brokerage (operating since 2002) dedicated to established, profitable websites: eCommerce, content, SaaS and services, typically $100K to $10M. Listings come with normalized financials and a broker-run process through LOI and transfer. Long tenure means repeat sellers and inventory with real operating history.
Business Exits
broker8 liveA brokerage focused on profitable companies in the one-to-ten-million range, including eCommerce and internet businesses, with a success-fee model and hands-on deal management. Listings are packaged with normalized financials and sold through a managed process. Inventory is small but weighted toward genuinely established companies.
Westbound Road
broker7 liveA boutique brokerage handling established online businesses, typically content, eCommerce and service companies in the five-to-low-seven-figure range. Deals come with prepared financials and direct broker involvement through closing. Low listing volume, but the kind of quiet inventory that never reaches the marketplaces, which is exactly why it belongs in an aggregator.
AcquireFlow
marketplace4 liveA smaller marketplace aggregating micro-startup and online business listings across models. Inventory is light and seller-declared, but it surfaces deals that do not appear on the larger platforms, and the modest buyer competition works in your favour. One more net in the water for buyers running broad saved searches.
Ecommerce Brokers
broker2 liveA specialist brokerage for online stores and eCommerce brands, listing businesses with prepared earnings summaries and supplier detail. Inventory concentrates in the five-to-six-figure band where owner-operators buy. The eCommerce-only focus means listings include operational context, like supplier terms and logistics setup, that generalist platforms leave out.
Instead of picking one, watch them all: every listing above lands in one feed, with a saved search and a morning digest.
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